Alpha Kappa Psi Marketing
Role: Branding Identity, Visuals, Marketing, Advertising, Event Planning | Tools: Adobe Illustrator, Adobe Photoshop, Adobe After Effects
Alpha Kappa Psi - Upsilon Psi is a coed professional business fraternity at the University of California, Davis.
As the Vice President of Marketing, I led all branding and advertising and developed a new graphics standard for marketing content and print material. In my term, I increased rush attendance by 250% through flyers, t-shirts, hats, animations, social media, and presentations.
General Merchandise
